Rejuvenate Traditional Whisky Business With NFT Unlock Future Trend

   Innovative blockchain-based business model to introduce “double investment”

Barley Nectar has successfully kickstart its innovative business model of whisky trading. Whisky itself is a precious product with high value for both investment and consumption. Invaluable NFTs can create digital scarcity, the brand tokenizes physical whisky for even more value appreciation potential. In fact, investors are investing in NFT and whisky at the same time.

  Improve transparency and provide proof of ownership via smart contract

Associating an NFT with a valuable product helps solve business pain-points, such as resolving issues around authenticity and certification, simplifying the transfer process of ownership when trading whisky cask. It also improves transparency of transactions and pricing for the high profile whisky industry.

  Expand traditional spirit retail business to grow a much bigger market

On top of the spirit lovers who are pre-ordering the whisky via NFT for consumption purpose, this model also attracts spirit investors to purchase it as an investment. What’s more? The appreciation potential of the token is alluring to NFT enthusiasts as well. Tokenizing the whisky enables Barley Nectar to expand the traditional spirit business to the NFT market, create new income streams and increase potential customers.

  Build and foster active engaging community

With whisky membership NFT building a tech-savvy whisky fans club, engagement with the targeted audience has never been better. NFT holders are given the opportunity to vote on the cask finishing, privileges to join exclusive events. It is easier for Barley Nectar to launch targeted promotion effectively.